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May 23, 2023

Discover The Ultimate Guide To Using Instagram Highlights Viewer

# Outline:

I. Introduction
A. Explanation of Instagram Highlights Viewer
B. Importance of Using Instagram Highlights Viewer

II. Understanding Instagram Highlights Viewer
A. Definition of Instagram Highlights
B. How to Create Instagram Highlights
C. How to Add Content to Instagram Highlights
D. Features of Instagram Highlights Viewer

III. Tips for Using Instagram Highlights Viewer
A. Consistency is Key
B. Organize Content by Themes
C. Use Analytics to Track Engagement
D. Utilize Stories and Reels alongside Highlights

IV. Maximizing Your Instagram Presence with Highlights Viewer
A. Showcasing Your Products or Services
B. Highlighting Customer Reviews and Testimonials
C. Sharing Behind-the-Scenes Content
D. Collaborating with Influencers or Other Brands

V. Top Instagram Highlights Viewer Tools
A. Preview App
B. Canva
C. Unfold
D. CutStory

VI. Advantages and Disadvantages of Instagram Highlights Viewer
A. Pros
B. Cons

VII. Conclusion
A. Recap of Benefits of Using Instagram Highlights Viewer
B. Final Tips for Successfully Implementing Instagram Highlights

VIII. FAQs
A. How do I add a cover photo to my Instagram highlights?
B. Can I edit or delete a highlight once it is published?
C. Can I add a highlight to more than one Instagram story?
D. What are some creative ways to use Instagram highlights for my business?
E. How does Instagram highlights viewer differ from other Instagram features?

# Discover The Ultimate Guide To Using Instagram Highlights Viewer

As an Instagram user, you are most likely aware of the importance of having a captivating profile. Instagram highlights have been an incredible feature that has allowed brands and influencers to showcase their best stories and moments, and also organize their content. Instagram highlights viewer grants access to all curated stories that have been saved on your profile. Instagram highlights viewer provides you with the opportunity to capture and keep your audience engaged long after the stories have expired.

## Understanding Instagram Highlights Viewer

Instagram highlights are a selection of previous stories that are saved on your profile for future viewing. Whenever you publish a story on Instagram, it will disappear after 24 hours, but highlights allow you to keep your best content saved and displayed on your profile. You can create highlights on your Instagram profile that feature topics that highlight a particular aspect of your brand or personal life. Highlights are organized in a sequence that reflects the order in which they were posted to the main story section.

To create a highlight, simply go to your profile and tap on the “+” sign below your bio section. Choose the stories you want to add to the highlight and give it a name remembering to choose a cover photo too. Once you have created your highlight, you can add new content to it at any time by simply taping the highlight and then tapping the “+” sign.

Instagram highlights viewer permits you to display several facets of your life, such as work, travel, fitness, etc. With highlights, you can showcase your favorite moments and maintain an impactful Instagram profile.

## Tips For Using Instagram Highlights Viewer

To make the most of your Instagram highlights, you need to be purposeful in creating them. You can keep your followers engaged by adding content regularly, and you can do this with these four tips:

### 1. Consistency is Key

One of the keys to creating successful Instagram highlights is consistency. It is easy to create a highlight and forget to add to it regularly, thus the highlight loses its relevance in your profile. Posting regularly will keep your highlights fresh, interesting, and up-to-date, making viewers eager to see more.

### 2. Organize Content by Themes

Think about the different aspects of your brand that would appeal to your audience and then organize your content into each of the themes. For example, if you run a fashion brand, you can have separate highlights for new arrivals, sale items, and outfit ideas, among others. This helps keep viewers engaged by allowing them to easily find the content they are looking for.

### 3. Use Analytics to Track Engagement

Using Instagram insights, you can analyze your highlights’ performance by measuring the views, impressions, and reach. With this analysis, you can decide which highlights are successful and which ones need improvement. You can also track which stories are most viewed by your audience and consistently create more engaging content.

### 4. Utilize Stories and Reels Alongside Highlights

To keep your Highlight fresh and engaging, add clips from your Instagram stories and Reels posts. This adds more to your highlights by providing more valuable and interesting content.

## Maximizing Your Instagram Presence With Highlights Viewer

Your brand can benefit significantly from showcasing content on your highlights, they can help grow your business by allowing you to:

### 1. Showcasing Your Products or Services

Your highlights can remind viewers about your best-selling products, launch a new service, as well as educate your audience about what your company represents.

### 2. Highlighting Customer Reviews and Testimonials

By showcasing glowing reviews from previous customers, new viewers will see how people feel about your brand. This can be an assurance to viewers that your brand is trustworthy and worth doing business with.

### 3. Sharing Behind-the-Scenes Content

Your audience will be interested in “behind-the-scenes” glimpses of your brand. You can highlight activities like office life, talking to your staff, or your company’s culture. These can help create a personal bond with the audience and hence, loyal customers.

### 4. Collaborating with Influencers or Other Brands

Collaborating or marketing cohesively with brands similar to yours can be effective. For example, you can partner with other businesses to promote your products or services and showcase them on your highlights. This creates cross-exposure and attracts followers to your page.

## Top Instagram Highlights Viewer Tools

With the sheer number of Instagram tools, it can be tough to choose which to use. These are the top highlights viewer tools:

### 1. Preview App

Preview is a tool that allows you to plan, design and schedule Instagram stories and highlights in advance. It comes with various filters and editing tools to edit photos and videos before posting a story or creating highlights.

### 2. Canva

One of the most popular design applications, Canva, is also ideal for Instagram highlights. With Canva, you have access to thousands of templates, graphics, and editing tools that you can use to create your Instagram story content.

### 3. Unfold

With Unfold, there are tons of good templates to use. This app is perfect for those who want high-quality designs and unique design ideas. You can add text and stickers, as well as change fonts.

### 4. CutStory

CutStory is a video editing tool that you can use to customize your highlight videos. It is useful for cutting and resizing videos for Instagram. You can add background music, or merge videos to create a story with your viewers.

## Advantages And Disadvantages of Instagram Highlights Viewer

### Pros

• Highlights help viewers find the specific content they are interested in.
• Highlights add more value to your Instagram profile.
• Highlights display only your best stories.
• Highlights viewer is free.

### Cons

• Over-highlighting can cause confusion on your viewers.
• Too much flashy graphics can distract viewers from the primary objective of the content.
• Highlights can lose relevance, especially if not updated regularly.

## Conclusion

Instagram highlights have become an essential facet of Instagram. Users can leverage this feature to increase brand awareness and generate more engagement. By incorporating highlights into a digital strategy, you make it easier for customers or viewers to review your past content and access new ones. With all the information, guides, tips, and plans provided, there is no reason for a brand or influencer not to use Instagram highlights viewer to their advantage.

## FAQs

### Q1. How do I add a cover photo to my Instagram highlights?
• Open the highlight and tap the three dots on the right side of your profile.
• Click ‘edit highlight’.
• Choose ‘Edit cover’ and select your desired image from your camera roll and adjust it to fit the cover icon.

### Q2. Can I edit or delete a highlight once it is published?
Yes, you can edit or delete a highlight anytime you choose to; tap and hold your highlight, then select ‘edit highlight’ or ‘delete highlight.’

### Q3. Can I add a highlight to more than one Instagram story?
Yes, you can add a story to a maximum of two highlights on your profile.

### Q4. What are some creative ways to use Instagram highlights for my business?
There are several creative ways to use Instagram highlights for your business. One is to create eye-catching canva designs to experience, discount, or offer codes. Also, you can create a “behind the scenes” highlight for more personal engagements.

### Q5. How does Instagram highlights viewer differ from other Instagram features?
Instagram highlights viewer is different from Instagram stories, timeline, and reels because it showcases the very best stories that have a longer lifespan than stories posted on the main story section. The highlights allow you to showcase your content outside the 24-hour window.

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